Lifestyle Selling

Lifestyle Marketing is the fastest growing trend particularly in the Real Estate industry. It takes into account that people don’t just buy sticks and mortar they buy in part a lifestyle. More and more buyers are looking for homes that FIRST fit their lifestyle. Perhaps it’s a pet friendly condo, a home that can accommodate a home office, a gated community or a place that is walking distance to amenities. Lifestyle marketing highlites these features through a variety of means. Here are a few ways KENNEDY Real Estate makes that happen:

Custom Lifestyle Searches   : Our buyers can direct their search to the right lifestyle fit. Driving the right buyer toward the right property.

Search By Neighborhood : Offers  local information on walk scores, amenities, schools, medical, public transportation, favorite hangouts  etc. Selling the features of the neighborhood to drive traffic to YOUR home.

Professional Photography:  For all of our listings.These photos also take into account the lifestyle selling components of the home. Stylized photo’s that tell a story as well as provide a “hook” to the buyer. The “hook” helps the buyer to remember the property – and in a sea of listings – it is essential to stand out. Here are some of our Stylized photo’s.

Home Staging options : From FREE in home detailing to staging vacant properties – all designed to maximize your home’s selling potential! Staging does work! Click here for some of the properties that we have staged.

Our PROMO’s : Our way of saying thank you to our clients who buy or sell with Kennedy Real Estate. They can also be used by our clients as a deal closer.  Here are our top 3 picks:

Messy Maid:  Complimentary Move in or Move out Cleaning

Clear Skies:   Window/Gutter Cleaning

Frog Box:       Storage box Rental

They are all designed for the most part to aid in the move and or aid in the closing of the deal process. It benefits both buyer and seller. A total win win situation.

This is a feature that is total unique to any other Brokerage in town. And by the way our complimentary move in or move out cleaning is a resounding favorite amongst both our buyers and sellers.

Our Lifestyle Searches and Neighborhood Search modules help to generate a steady stream of buyers to our website and hence our listings. They are easy to use and our buyer’s appreciate the custom approach to finding their perfect pad. Our professional stylized listing photos help our clients to  stand out in a crowd – offering a memorable visual experience. And our promo’s are our way to say thank you and in some cases a deal closer.

Dare to compare!

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Jennifer Kennedy
Broker | Owner

KENNEDY Real Estate
Your Edmonton REALTOR® | Edmonton Home Stager

Call us today…780-485-3010 and GET SOLD!
Area Specialists | Lifestyle Marketing

REALTORS® : Looking for a great Team environment to grow your business…see our Brokerage Model for info on how to make that happen!

Tags: edmonton home stager, Edmonton Homestager, Edmonton Realtor, home seller, lifestyle marketing, marketing plan, selling a home